SWIM will bring together art, fashion and music like never before. Designed by an alternating system of emerging artists across the 50 states and worn exclusively by creative people around the world, we plan to merge the gaps by being unique, diverse and eclectic. Knowing that the industry is changing, SWIM will be more than just a clothing brand, it will be an outlet. We will release our seasonal lines with art/music shows, albums, zines, stickers, interviews and music videos. The intention of SWIM is to inspire consumers and its customers to be creative, to be open, and to ask questions. We therefore hope to encourage and motivate people to use their creative potential to its peak. SWIM seeks to reach people of all ages and will have a program for discovering new talent. SWIM isn’t just a brand, it’s a lifestyle.